BenQ-Siemens wants a piece of the catwalk action in the world of fashionable cellphones, and they aim to dethrone LG’s Chocolate handset by developing the Oxyon handset. Still in the prototype stage, the Oxyon cellphone comes in a white finish that is similar to that of an iPod and has a keypad which slides out effortlessly. Features include a full QWERTY keypad, a lovely 640 x 480 VGA TFT display, a 3 megapixel camera with 3x digital zoom, an integrated MP3 player, and a microSD memory card slot. You can expect the Oxyon to roll out officially sometime next year, where such specifications might end up as the norm by then. One area of concern would be getting used to the vertical dial pad which could take some getting used to for most people.