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RIM release new BlackBerry Messenger commercial

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It looks like RIM is trying to reconnect with the non-enterprise audience by releasing a new commercial to promote the one of the main reasons to get a BlackBerry device – BlackBerry Messenger. The commercial is entitled “Flirt” and basically shows how people use BlackBerry to hook up and meet new partners. A bit edgier than their previous commercials, but to reach today’s youth it’s probably the right direction. Though it’s going to probably put parents off from getting BlackBerry phones for their kids if they’re concerned about what usage of the BlackBerry Messenger  could lead to. Hit the break to catch the video and let us know what you think of it.

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